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Global branding power pushed luxury conglomerates’ year-end sales figures
Louis Vuitton spring/summer 2013 Recent strong sales figures from fashion-focused conglomerates LVMH Moët Hennessy Louis Vuitton and PPR signal that global branding efforts of corporate-owned luxury...
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Is more TV marketing on the horizon for fashion marketers?
Louis Vuitton TV commercial Apparel and accessories marketers in the luxury sector reserve television advertising for accessible products such as fragrance, but Louis Vuitton’s first commercial signals...
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Keeping up with changes in the global luxury market
Bob McKee is global fashion industry strategy director at Infor By Bob McKee The luxury industry operates in an amazing inversion to most economic drivers. When economic times are bad, luxury does...
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Convergence of 3D printing and luxury fashion
Bob McKee is global fashion industry strategy director at Infor By Bob McKee As 3D print technology continues to mature and become an affordable reality, it will have the potential to change the luxury...
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What to consider when selecting a new CRM system
Grant Halloran is global vice president and general manager of marketing and CRM software at Infor By Grant Halloran In today’s mobile world, many employees need access to their tools and company...
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Nordstrom moves POS to cloud to unify customer experience across channels
Nordstrom has a point Upending a decades-old business model, department store chain Nordstrom Inc. has switched to a point-of-sale system in the cloud by turning to software giant Infor’s technology....
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Buccellati, Sotheby’s, Burberry and British Vogue – Live news
Burberry February 2017 collection featured in British Vogue The 100; photo by Philip Sinden Luxury Daily’s live news from March 20: Buccellati added to Net-A-Porter’s high-jewelry stable Italian...
View ArticleConsumers demand supply chain transparency and delivery updates
Luxury consumers continue to become accustomed to top-of-the-line service at every stage of a purchase, requiring retailers and brands to make sure their shipping experiences are on-par with the rest...
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